A cover letter is an important piece of job search correspondence. The purpose of the cover letter is to introduce yourself to the reader. When you are not there to make the in-person introduction, the cover letter serves that purpose for you. It lets the person know why he or she is recieving the resume and explains how you learned about the job opening or the organization. It's your opportunity to sell yourself. Here are a few tips on writing a cover letter.
Keep your cover letter to one page in length and write in short paragraphs.
It should complement but not duplicate the information on your resume. This is your opportunity to go into more detail about specific skills and/or experiences that you have that relate directly to the position for which you are applying.
Use the job announcement as a guide to writing your letter. The job announcement identifies
1) the qualifications they are seeking
2) what the job will entail
3) what skills, experiences and qualities the organization is looking for
This is your opportunity to match up what YOU have to offer with what they are looking for. So, cover letters should be written specifically for each job you are applying for. Tell them how you match the qualifications.
Personalize it.
Always address your letter to a specific person and use her name. If you cannot find out the name of the person, you should at least address the letter to a position title. For example: "Dear Human Resource Manager" or "Dear Director of Public Relations". Another way to personalize your letter is to make sure you mention any personal contacts you have within the organization or the person's name that made a referral for you.
Basically, you can break the letter down into 3 paragraphs:
Paragraph #1:
This is mostly about the organization. This is where you mention where you learned about the opening, why you are interested in the position and/or organization, mention any names of personal contacts you have in common, and compliment the organization.
Paragraph #2:
This is all about you. This is where you mention your credentials (education, previous experience, etc) and you highlight the experiences that are most related to the position. Describe your strengths and achievements and demonstrate your knowledge of the organization. You should try to address as much of the job description as you can in terms of your skills and experience.
Paragraph #3:
This is where you reiterate your enthusiasm for the position/organization. Mention how you might be following up with them and express your appreciation for their time and consideration.
If you want more information on writing cover letters, check out this Career Spot on the Virginia Tech Career Services website.